SERA App LLC | iOS and Android applications
Sera App LLC, an Ohio limited liability company (“Sera,” “we,” “us,” or “our”), operates the Sera mobile application for iOS and Android. This Privacy Policy explains how we collect, use, disclose, and handle personal information when you use those applications or contact us about them.
Sera is intended for users in the United States who are at least 18 years old. An account is required to browse application content and submit content. This policy covers the Sera applications; it does not govern independent salons, professionals, or third-party websites and services. For privacy questions or requests, contact support@gosera.com.
Account information. To register using email and password, you provide your first name, last name, email address, and password. Where Google or Apple sign-in is available, we receive the account identifier and the name, email address, or other basic profile information that the sign-in provider makes available through your chosen authorization. Sera does not receive your Google or Apple account password.
Optional profile information. You may provide a phone number, profile picture, address, professional title, experience, specialties, and work history. The information you choose to provide may depend on your account role and the features you use.
Content and communications. We collect the text, ratings, photographs, portfolio material, and other content you submit, together with the information needed to associate that content with your account and the relevant professional or salon. We also receive information you send when requesting help, reporting content, or making a complaint.
Sera does not ask you to provide medical information. Please do not include medical records or other sensitive personal information in your profile, uploads, or support messages unless it is necessary to resolve a specific request.
Location. With your device permission, Sera temporarily uses your device location to show nearby salons. Location used for this purpose is not retained as a persistent location history. You can withdraw location permission in your device settings; nearby results may then be less relevant or unavailable.
Camera and photo library. With your permission, these features let you capture or select images to upload. Images you submit are stored as application content and may be visible to other registered users as described below. You can change camera and photo permissions in your device settings.
Push notifications. If you enable notifications, we use a device push token to deliver application notifications. You can disable push notifications through your device settings. Disabling notifications does not prevent necessary account communications through other available channels.
We use personal information to create and maintain accounts; authenticate sign-ins; display profiles and user-submitted content; show nearby salons; operate the features you choose to use; deliver account, support, and application notices; investigate complaints and misuse; protect the application and its users; maintain and troubleshoot the service; and comply with applicable legal obligations.
When you contact support, we use the information you provide to investigate and respond. We do not use advertising SDKs in the application, and we do not sell your personal information.
Other registered users. Your first name, last name, professional title, expertise, and content you choose to publish, including images, may be viewed by other users with Sera accounts. Optional information you add to a profile is visible where the application identifies it as profile content. Your password is not displayed. Salon owners do not receive access to client email addresses through Sera.
An account requirement does not make published content confidential. Other users may copy or share content they can view. Avoid uploading information or photographs that you do not want other users to see.
Service providers and development partner. We use Amazon Web Services (AWS) to host application data in its Ohio region. Our development partner may access information for application development, maintenance, troubleshooting, and support. Providers should receive only the access necessary for the work they perform on our behalf; this does not authorize them to use your information for their own unrelated purposes.
Legal and safety matters. We may disclose information when required by law or legal process, or when reasonably necessary to investigate fraud or misuse, enforce our Terms, or protect the rights and safety of users or others.
Business changes. Information may be transferred as part of a merger, acquisition, financing, reorganization, or sale of business assets, subject to applicable law and appropriate protection of personal information. We may also disclose information when you specifically direct or authorize us to do so.
We retain identifiable account information while your account remains active and for as long as necessary to provide the application, handle your requests, and meet applicable legal obligations. Optional content remains associated with your account unless you remove it through an available feature or delete your account.
You can delete your account using the Delete Account feature in the application. Upon account deletion, Sera immediately anonymizes the associated account data. Anonymization means that the retained information can no longer reasonably identify you or be linked back to you. Information that can still identify you, including identifying text or images, is personal information rather than anonymous data.
If you cannot access the application, contact support@gosera.com to request account deletion or assistance. We may need to verify that you control the account before acting on a request. Records that must be retained under applicable law may be kept only for that purpose and for the required period. Copies another user has independently saved are outside Sera’s control.
You can update information through available account settings, change device permissions, disable push notifications, and delete your account. You can also contact support@gosera.com to ask about your personal information or request access, correction, or deletion.
Depending on where you live and whether the relevant privacy law applies to Sera, you may have additional rights, including obtaining a copy of your information, receiving it in a portable format, or appealing a decision about a privacy request. To exercise a right or submit an appeal, email support@gosera.com and identify the request or decision involved. We will assess and respond in accordance with applicable law, without unlawful discrimination for exercising a privacy right.
We may request information reasonably necessary to verify your identity or an authorized representative’s authority. Please do not send your password or unnecessary identity documents by email.
No method of electronic transmission or storage can guarantee absolute security. Keep your login credentials confidential and contact support@gosera.com if you suspect unauthorized access to your account.
Google and Apple handle information under their own privacy policies when you use their sign-in services. Independent salons and external websites also have their own practices. Information you provide directly to them is governed by their notices and terms.
Sera is for adults aged 18 and older. We do not knowingly permit people under 18 to create accounts. If you believe a person under 18 has provided personal information to Sera, contact support@gosera.com so we can investigate and take appropriate action.
We may update this Privacy Policy as the application or our practices change. We will identify the effective date of the updated policy and notify you of significant changes by email or in the application. Where applicable law requires consent for a new use of information, we will obtain it before that use.
For privacy questions, requests, or concerns, contact Sera App LLC at support@gosera.com.
